Innovation
A comprehensive look at Penglai's marine environment from these four perspectives
Published Time:
2025-04-25
Author:
This year marks the 30th anniversary of Penglai Ocean, originally established in 1995 as Penglai City Marine Biology Co., Ltd.
1. 30, in the prime of life
This year, Penglai Marine is about to celebrate its 30th anniversary. Penglai Marine was originally named Penglai Ocean Biotechnology Co., Ltd., established in 1995; in July 2015, it was renamed Penglai Marine (Shandong) Co., Ltd., and in December of the same year, the company was listed on the New OTC Market, stock code: 834752, stock abbreviation: Penglai Marine. In 2023, Penglai Marine's new plant was completed and put into use, with significant improvements in production intelligence and automation. 30 years of steady development have shaped it into a high-tech enterprise integrating the R&D, production, and sales of calcium, magnesium, and zinc salt minerals, compound nutritional fortifiers, and pharmaceutical intermediates. It is also a Shandong provincial-level "specialized, refined, distinctive, and innovative" enterprise, a member unit of the China Food Additives and Ingredients Association, an advanced unit for safety production, a Shandong Provincial Class A unit for food hygiene, and a Shandong Provincial "Gazelle Enterprise". Thirty and nothing more, what is there to fear about the future? The road ahead is bright and dazzling. Let's gather all our strength, knowing our shortcomings and striving forward, looking at the distant mountains and moving ahead.


(Photos, witnesses of time)
2. Only innovators can go far and steady
Pursuing dreams and encountering unexpected beauty, looking back at past achievements with remarkable success, and looking forward to a vast and boundless future. Innovation holds immense power and inspires vigorous strength. Adhering to technology leadership and pioneering development concepts, Penglai Marine has increased R&D investment in recent years, improved the allocation of scientific and technological innovation resources, introduced various advanced production instruments, adopted international quality inspection standards, and implemented advanced production equipment for high-precision and intelligent metal detection. The entire process involves enclosed material transportation, modern clean production plants, a sound quality management system, and a production site management system, promoting the implementation of scientific lean management theories and facilitating the transformation of more scientific research achievements into practical applications. Through various system certification audits, multiple products of Penglai Marine have successfully obtained trademark registration, and there are currently 2 invention patents and 50 utility model patents. The world is changing every moment, and society is changing every moment. Technology-based small and medium-sized enterprises must maintain innovative thinking, cultivate an innovative spirit, and stride forward steadily and far on the path of innovation.
3. Deeply cultivate the main business, proceed steadily
Choosing to deeply cultivate one field means choosing excellence, and the path of expertise, though distant, will surely be reached. As a "specialized, refined, distinctive, and innovative" enterprise, Penglai Marine adheres to a steady and progressive development approach, rather than pursuing "overnight fame." We firmly believe that as SMEs, we should maintain focus, deeply cultivate our core business, and emphasize height (brand), breadth (service), and depth (technology). Penglai Marine is fully dedicated to its core businesses of mineral salts and compound nutritional fortifiers, continuously increasing R&D investment, promoting product upgrades, and constantly exploring new product application areas and domestic and international markets. In the future, the company will continue to anchor its main business, enhance core competitiveness, and continuously create value for shareholders.
To stand out in competition, win more market share, and meet consumer demands, we deeply cultivate customized product services, unlocking exclusive nutritional formulas for our clients. Customization allows us to design and produce personalized products and services according to customer needs. Penglai Marine recently developed a new product—ultra-fine powder nutritional fortifier. This product utilizes internationally leading ultrafine grinding technology to refine nutrient particle size to the micron level, with an average particle size of less than 8 microns. It can break through absorption barriers, directly reach cells, and nutrients exist in a free state, requiring no digestion and being directly absorbed. The ultra-fine powder has a delicate texture, dissolves quickly, and easily mixes with water, oil, and other mediums. It can be easily added to various foods and beverages without affecting their original flavor, and can be widely used in products and nutritional supplements such as soft candies, instant granules, chewable tablets or lozenges, freeze-dried fruit crisps, nutrition bars, oral liquids, and solid beverages.
4. Pursue excellent quality, renowned at home and abroad
Attention to detail reflects our service philosophy, while precision in every aspect pursues ultimate quality. We adapt to market developments, refine our industrial layout with a forward-looking perspective, solidify our development foundation with high-quality products, and promptly meet customer customized service needs, establishing a good reputation within the industry. Penglai Marine's customer base covers nationwide and national export businesses, with over 500 cooperative clients. The total export sales of main products account for over 76% of the annual marketing total, exported to various countries and regions such as Europe, America, Japan, Australia, and Southeast Asia, enjoying a good reputation and image internationally. The company boasts high-quality and well-known clients in the industry, and has established excellent long-term cooperative relationships; six of the top ten domestic health product exporters have established long-term cooperation with our company.
As a well-known service provider of calcium, magnesium, and zinc salt minerals, and compound nutritional fortifiers in the industry, Penglai Marine will continue to be customer-demand oriented, providing more comprehensive customized solutions with its professional technical and R&D team, meeting consumers' increasing segmented and personalized demands for nutrient products. At the same time, we will continue to innovate and launch higher quality products and services, contributing to the sustainable development of the industry.
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